In today's retail industry, product display plays a key role in attracting customer attention and increasing sales. Product display tables, as a key element of store interior design, provide an attractive and comfortable shopping experience, optimizing store space, improving product visibility and organization.
In this article, we'll take a closer look at the importance of product display tables in stores and boutiques, the characteristics of an ideal display table, and tips on how to choose and display your products.
What is a Product Display Table and Why Is It Important?
A product display table is a display stand that effectively displays products in retail stores, boutiques, exhibitions, etc. This maximizes the appeal of the products and increases customer purchasing power.
Attract customers and increase sales
A well-designed display table highlights your products and draws customer attention. Studies have shown that effective display placement has a direct impact on sales. 
Improved shopping experience
Display tables allow customers to touch and experience your products, helping to build trust between your brand and your customers.
Improved store organization and visibility 
By installing appropriate display tables, you can improve the product layout in the store, improve visibility, and make shopping easier. It is particularly effective in highlighting new products and best-selling items.
Types of product display tables
Display tables come in a variety of designs and styles depending on the type of store, the products you sell, and your brand strategy.
Island display table (center display)
They are placed in the center of the store and are ideal for displaying main or featured products. Materials such as wood, glass, and metal are commonly used.
Side display table (wall display)
They are installed along walls or in corners of stores and are suitable for displaying small products or items in specific categories.
Multi-layer display table (stepped display)
The multi-layered table makes it easy to organize different types of products and improve visibility, especially for apparel, accessories, and cosmetics.
Glass display table
It is effective in creating a sense of luxury and is especially popular in stores selling jewelry, sunglasses, and luxury goods.
Wooden Display Table
It creates a natural and warm atmosphere and is recommended for fashion boutiques, interior shops and craft specialty stores. 
How to Choose the Ideal Display Table
When choosing an effective display table, it is important to consider the following factors:
Balance with store space
Display tables should not be too big or too small. Consider the flow of traffic in your store and choose a size that will not hinder customer movement and provide a smooth shopping experience.
Design and material selection
Stores that create a luxurious atmosphere → Glass and metal tables
Fashion boutiques and natural shops → Wood or a combination of wood and metal
Technology stores → Modern, glossy tables and LED displays
Durability and stability
Display tables will be used frequently, so choose ones that are durable and stable, especially materials like tempered glass, scratch-resistant wood, or stainless steel frames.
Lighting and effects
The right lighting can make your products stand out even more. For example:
Boutiques and general stores → Warm lighting
Electronics stores and modern shops → Cool white LEDs 
Effective product display placement
Utilizing the difference in elevation
Arranging items at different heights creates visual rhythm and makes displays more appealing.
Organizing by product category
Grouping related products together makes it easier for customers to compare and choose.
Be aware of white space
By not filling the table with products and leaving a reasonable amount of white space, you can expect to achieve a sense of luxury and improve visibility.
Regular layout changes
Regularly updating your product placement is an effective way to attract repeat customers and attract new customers. 
summary
Product display tables are an essential element of a successful store or boutique, showcasing your products in an attractive way, enhancing the store's atmosphere and helping to increase sales.
By choosing the right table, combined with effective layout and lighting, you can create the ideal shopping environment. Investing in quality display tables will be key to long-term business growth.
