In modern retail, the way products are displayed plays a key role in attracting customer attention and increasing sales . As a key element of store interior design, product display tables provide an attractive and comfortable shopping experience , optimizing store space, improving product visibility and organization .
In this article, we take a closer look at the importance of product display tables in stores and boutiques , the characteristics of an ideal display table , and tips on how to choose and display your products .
1. What is a product display table and why is it important?
A product display table is a display stand that effectively displays products in retail stores, boutiques, exhibitions, etc. This maximizes the appeal of the products and increases customer purchasing power .
1.1. Attract customers and increase sales
A well-designed display table highlights your merchandise and captures customer attention . Studies have shown that effective display placement has a direct impact on sales . 
1.2. Improving your shopping experience
Display tables allow customers to touch and experience your products , helping to build trust between your brand and your customers.
1.3. Organizing the store and improving visibility
By installing the appropriate display tables, you can improve the product layout in the store, improve visibility, and make shopping easier. It is especially effective in highlighting new products and best-selling products. 
2. Types of Product Display Tables
Depending on the type of store, the products you sell, and your brand strategy, display tables come in a variety of designs and styles.
2.1. Island display table (center display)
They are placed in the center of a store and are ideal for displaying key or featured products . Materials such as wood, glass, and metal are commonly used.
2.2. Side display table (wall-side display)
They are installed against a wall or in the corner of a store and are suitable for displaying small products or items in a specific category .
2.3. Multi-layer display table (display with steps)
A table with multiple layers makes it easy to organize different types of products and improve visibility , especially for apparel, accessories, and cosmetics sales .
2.4. Glass display table
It is effective in creating a sense of luxury and is especially popular in stores selling jewelry, sunglasses and luxury goods .
2.5. Wooden display table
It creates a natural and warm atmosphere and is recommended for fashion boutiques, interior shops and craft specialty stores .
3. How to Choose the Ideal Display Table
When choosing an effective display table, it is important to consider the following factors:
3.1. Balance with store space
Display tables should not be too big or too small . Consider the flow of traffic in your store and choose a size that will not impede customer movement and provide a smooth shopping experience .
3.2. Design and material selection
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For stores that want a high-end feel , use glass or metal tables.
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Fashion boutiques and natural shops → Wood or a combination of wood and metal
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Tech store → Modern glossy tables and LED displays
3.3 Durability and stability
Display tables will be used frequently, so choose ones that are durable and stable , especially materials like tempered glass, scratch-resistant wood, and stainless steel frames .
3.4. Lighting and effects
The right lighting can make your products stand out more . For example:
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Boutiques and general stores → Warm lighting
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Electronics stores and modern stores → Cool white LEDs
4. Effective product display placement
4.1. Make use of elevation differences
Arranging items at different heights creates visual rhythm and makes your display more appealing.
4.2. Organizing by product category
By grouping related products together, you make it easier for customers to compare and choose .
4.3. Be aware of white space
By not filling the table with products and leaving some space, you can expect to achieve a sense of luxury and improve visibility .
4.4. Regular layout changes
Regularly updating your product placement is an effective way to attract repeat customers and new customers . 
5. Summary
Product display tables are an essential element of a successful store or boutique, showcasing your products in an attractive way, enhancing the store atmosphere and helping to increase sales .
By choosing the right table, combined with effective layout and lighting, you can create the ideal shopping environment. Investing in quality display tables will be key to the long-term growth of your business.
